Social media for jewelry stores
Jewelry store posts that start the conversation before the gift
ItsPosting knows when engagement season, Valentine's Day, Mother's Day and the holidays send people looking, and posts your pieces and gift ideas before they choose.
- Free to start
- No credit card
- Cancel anytime
From sketch to finished ring
North Star Jewelers(512) 555-0115
Pieces for her, for every budget
North Star Jewelers(512) 555-0115
November is citrine
North Star Jewelers(512) 555-0115
Your year
Posts timed to your busy seasons
Demand for jewelry rises and falls through the year. ItsPosting plans posts a week or two before each busy stretch, so you show up when people start searching.
- Peak
- Busy
- Steady
- Quiet
Scroll sideways to see the whole year.
- JanEngagement seasonBusy demand
- FebValentine's DayPeak demand
- MarSpring eventsSteady demand
- AprProm, birthstonesSteady demand
- MayMother's Day, graduationsPeak demand
- JunWedding seasonBusy demand
- JulSummer eventsSteady demand
- AugAnniversariesSteady demand
- SepFall weddingsSteady demand
- OctFall giftsSteady demand
- NovBlack Friday, gift guidesPeak demand
- DecHoliday gifts, engagementsPeak demand
What to post
What ItsPosting posts for jewelry stores
A steady mix of photos, useful tips, reviews and the occasional offer. A few ideas from this month:
- A custom ring, from sketch to finished piece
- Gifts for her, for every budget
- The birthstone of the month
- A five-star review from an anniversary gift
Example posts in North Star Jewelers' colors
- Custom work
From sketch to finished ring
North Star Jewelers(512) 555-0115
Custom workFrom sketch to finished ring - Gift guide
Pieces for her, for every budget
North Star Jewelers(512) 555-0115
Gift guidePieces for her, for every budget - Birthstone
November is citrine
North Star Jewelers(512) 555-0115
BirthstoneNovember is citrine - Five-star review
“They helped me choose perfectly”
North Star Jewelers(512) 555-0115
Five-star reviewThey helped me choose perfectly
How it works
Set up once. Approve in minutes.
ItsPosting learns your business and your area, then has a week of jewelry posts ready for you to approve.
- Step 1
Tell us about your business
Add your website and the pieces and services you offer. ItsPosting reads your site, learns how you talk and builds a brand kit with your logo, colors and phone number.
- Step 2
Review the week's posts
Each week you get posts ready to go: the caption, the image and the best time to post. Change a word, swap a photo or approve them as they are.
- Step 3
It posts while you work
Posts go out on schedule to every account you connect. Each Monday you get a short note on what worked and what to post next.
FAQ
Questions from jewelry stores
Still unsure? Ask us anything and a person will reply within 24 hours.
What should a jewelry store post on social media?
A mix of four things works well: close photos of your pieces, custom-work stories, gift ideas and reviews from happy customers. ItsPosting suggests all four and times them to your busy seasons.
Which platforms matter most for jewelry stores?
Instagram and Facebook are where people look at pieces and ask about custom work, and Google Business Profile brings people searching for a jeweler nearby. Close-up sparkle clips do well on TikTok.
How often should a jewelry store post?
Three or four times a week is a good pace for most local businesses, with more in your busy months. ItsPosting plans that schedule and keeps it going when you're busy.
Can I use my own product photos?
Yes, and they work best. Upload them from your phone and ItsPosting drops them into your branded templates, with your logo and phone number.
Can I cancel anytime?
Yes. There's no contract, and you keep access until the end of the period you've paid for.
Can ItsPosting show custom work in progress?
Yes. Upload photos or short clips from the bench and ItsPosting turns them into posts in your brand, so customers can see the care that goes into each piece.
Be the jeweler they think of first
Start free. ItsPosting plans your first month of jewelry posts in minutes.
Free to start. No credit card. Cancel anytime.