Social media for food trucks
Food truck posts that tell fans where you'll be parked
ItsPosting knows when markets reopen, festivals book up and tailgate season starts, and posts your schedule and menu before your regulars start asking where you are.
- Free to start
- No credit card
- Cancel anytime
Tuesday at the farmers market
Rolling Taco Co.(512) 555-0107
Al pastor tacos are back
Rolling Taco Co.(512) 555-0107
Birthdays, offices and weddings
Rolling Taco Co.(512) 555-0107
Your year
Posts timed to your busy seasons
Demand for street food and events rises and falls through the year. ItsPosting plans posts a week or two before each busy stretch, so you show up when people start searching.
- Peak
- Busy
- Steady
- Quiet
Scroll sideways to see the whole year.
- JanPlanning the season, winter menusQuiet demand
- FebIndoor pop-ups, event bookingQuiet demand
- MarSeason opening, spring marketsBusy demand
- AprFarmers markets openBusy demand
- MayFestival and event bookingsPeak demand
- JunPeak festival seasonPeak demand
- JulStreet fairs and July 4thPeak demand
- AugConcerts and county fairsPeak demand
- SepFootball tailgatesPeak demand
- OctFall festivalsBusy demand
- NovCorporate and holiday bookingsSteady demand
- DecHoliday marketsSteady demand
What to post
What ItsPosting posts for food trucks
A steady mix of photos, useful tips, reviews and the occasional offer. A few ideas from this month:
- This week's stops, with times
- Today's menu and the daily special
- Book us for your next event
- A five-star review from a lunch rush
Example posts in Rolling Taco Co.'s colors
- This week
Tuesday at the farmers market
Rolling Taco Co.(512) 555-0107
This weekTuesday at the farmers market - Menu
Al pastor tacos are back
Rolling Taco Co.(512) 555-0107
MenuAl pastor tacos are back - Book us
Birthdays, offices and weddings
Rolling Taco Co.(512) 555-0107
Book usBirthdays, offices and weddings - Five-star review
“Worth the line every time”
Rolling Taco Co.(512) 555-0107
Five-star reviewWorth the line every time
How it works
Set up once. Approve in minutes.
ItsPosting learns your business and your area, then has a week of food truck posts ready for you to approve.
- Step 1
Tell us about your business
Add your website and the dishes you serve. ItsPosting reads your site, learns how you talk and builds a brand kit with your logo, colors and phone number.
- Step 2
Review the week's posts
Each week you get posts ready to go: the caption, the image and the best time to post. Change a word, swap a photo or approve them as they are.
- Step 3
It posts while you work
Posts go out on schedule to every account you connect. Each Monday you get a short note on what worked and what to post next.
What should a food truck post on social media?
A mix of four things works well: where you will be and when, photos of your menu, reviews from regulars and the occasional event or catering offer. ItsPosting suggests all four and times them to your busy seasons.
Which platforms matter most for food trucks?
Facebook and Instagram are where fans check your location and menu, and Google Business Profile helps people nearby find you. Short clips from the window do well on TikTok.
How often should a food truck post?
Three or four times a week is a good pace for most local businesses, with more in your busy months. ItsPosting plans that schedule and keeps it going when you're busy.
Can I use my own photos?
Yes, and they work best. Upload them from your phone and ItsPosting drops them into your branded templates, with your logo and phone number.
Can I cancel anytime?
Yes. There's no contract, and you keep access until the end of the period you've paid for.
Can I post a different location every day?
Yes. Add each stop to the calendar with its place and time, and ItsPosting writes and designs a post for it, so followers always know where to find you.
More guides for restaurants and cafés
Be the truck they look for at lunch
Start free. ItsPosting plans your first month of food truck posts in minutes.
Free to start. No credit card. Cancel anytime.